Loyalty isn’t built overnight. It’s a process that entails a genuine approach, an uncomplicated execution, and, most importantly, always a humanistic touch. Since no two brands are alike, every brand needs a unique way to connect with its customers. That’s why we specialize in Purpose-Driven Promotions and why we created Our Big IDEA plan. Marketing…
Smartphones and mobile apps have evolved into one of the best vehicles for people to engage, interact and communicate with each other and brands. As much as they make the world feel smaller and more connected, there are still plenty of differences amongst cultures, countries, and continents in how people are using apps. Using insights…
It’s graduation season across the country, which means there’s a new influx of college graduates entering the business world. There’s a lot of information – and misinformation – out there about employment, where to find the most job opportunity, and more. The below infographic snapshots some interesting and relevant information for the graduating class of 2018.
MRi knows it’s imperative to choose a customized program that will match the purpose and goals of your business. Knowing the different types of promotions, and the results that are generated from them, is essential when planning your marketing and promotional strategy. What is impactful for one company may not have the same effect for…
MRi was pleased to sponsor “The Ultimate Promotion Scholarship.” The contest demonstrated the company’s commitment to future marketing innovations. As a continued investment in the future of the marketing industry, MRi endeavors to answer the question, “How do young people want to connect with the brands they love?” The scholarship was awarded on the completion…
To say the least, Black Friday is a serious day for consumers and brands alike. It’s all about getting a jump on holiday shopping and taking advantage of all of the best deals. This creates the perfect environment for brands to launch new, creative, and exciting promotions. These brands hit the ground running and had…
When companies sponsor an instant win game, sweepstakes or contest that is not designed or executed properly, they run the risk of skirting gambling and lottery laws, engaging in deceptive advertising practices, as well as committing mail fraud. For example, on September 22 the FTC sued California resident Terry Somenzi for allegedly engaging in deceptive…
MRI is pleased to announce the winner of “The Ultimate Promotion Scholarship.” The contest demonstrated the company’s commitment to future marketing innovations. As a continued investment in the future of the marketing industry, MRI endeavors to answer the question, “How do young people want to connect with the brands they love?” The scholarship was awarded on…
More daily users than Twitter. More in-app time than Facebook. And within two days of its release, it was on more Android phones than Tinder. Pokémon Go is the most popular mobile game in history, and is now a full-blown global phenomenon. One fascinating story to emerge from all this is how the game has become a…
Contests are a great way to engage your brand’s customers. It appeals to the inner competitor in everyone—plus, everyone loves a good prize. But, to get the most out of your promotion, keep these three things in mind to guide your contest management.
