Consumers felt compelled to come back frequently to try each of the 8 different burger and beverage pairings to determine their favorite. Once they picked their favorite pairing they would log on to a website to vote. Throughout the promotion, the website allowed them to keep tabs on their selection with a real-time leader board.…
Convenience is receiving a digital coupon in time for your next oil change. To receive the coupon, the customer gets their oil changed from a participating Installer and submits their request online. Their coupon is emailed and can only be redeemed at the same installer. This program is managed through an online portal. Installers order…
The weeks leading up to Memorial Day, Mattress Firm advertised the chance to instantly win one of fifty $3,000 mattresses just by visiting their stores. Shoppers came into the stores in droves and each received a chance to win when they checked into the store through a geo-fenced website on their smartphone. People that didn’t win still got a discount coupon for their purchase just for playing.
CHALLENGE Intel was looking to highlight their chip processors with a promotion. They contacted MRi, and with our IDEA process, we were able to bring this global contest to market. CHALLENGE Intel was looking to highlight their chip processors with a promotion. They contacted MRi, and with our IDEA process, we were able to bring…
Driscoll’s Berries wanted to grow their social media following and increase consumer engagement. With MRi’s IDEA plan, we created social media sweepstakes that would resonate with their customers. Consumers today want more out of their brands. Social media presents the perfect opportunity to show your audience you care. With their wholesome and healthy family oriented…
Offering an Xbox One X every 60 seconds proved to be a great way to motivate gamers to enjoy more Mountain Dew and Doritos products. Featured on nearly a half a BILLION packages, consumers would find a unique code on-pack to redeem for points. Participants then bid their points for an Xbox One X prize…
