CHALLENGE Use the success of both Mountain Dew Ice and Doritos Blaze to help drive sales, engagement, and brand awareness CHALLENGE Use the success of both Mountain Dew Ice and Doritos Blaze to help drive sales, engagement, and brand awareness SOLUTION MRi, Mountain Dew Ice, and Doritos Blaze teamed up to bring an instant program…
CHALLENGE Leverage the upcoming Jurassic World movie to help increase engagement and awareness of the Doritos product. CHALLENGE Leverage the upcoming Jurassic World movie to help increase engagement and awareness of the Doritos product. SOLUTION Doritos, in partnership with the upcoming Jurassic World: Fallen Kingdom film, included on-pack unique codes on sixteen specially-marked participating Doritos…
It’s Bristol Baby! Shop owners and technicians have the chance to visit the Bristol Motor Speedway for a weekend of racing. MOOG wanted to increase sales and loyalty with a trade promotion to engage their customers. To enter customers had to have or set up qualifying accounts to purchase specific MOOG parts for their business.…
CHALLENGE In celebration of 120 years, Pepsi wanted to create a program to reward and excite their most loyal consumers. CHALLENGE In celebration of 120 years, Pepsi wanted to create a program to reward and excite their most loyal consumers. SOLUTION The Pepsi brand had a lot to draw from in their 120 years of…
Prairie Farms is creating a deeper connection with their consumers and local communities across America through the “Our Caps Your Cause” program. Stickers with unique codes that have an assigned donation amount are found on the caps of their milk and iced coffee packages. Consumers can go online, enter their code, and select their favorite…
Saluting our men and women in uniform, Evan Williams is looking to share the inspirational stories of six American-Made Heroes. Military personnel can nominate themselves or another hero by completing the online form, uploading a photo, and telling their story. 50 nominees will receive a gift of appreciation and six of those will be featured…
CHALLENGE Harley Davidson Financial Services was looking for a way to increase Harley Davidson® Visa® card usage. They contacted MRi to help create a year-long, annual sweepstakes to incentivize card purchases. CHALLENGE Harley Davidson Financial Services was looking for a way to increase Harley Davidson® Visa® card usage. They contacted MRi to help create a…
Evan Williams is giving away 120 Seriously Good fans a mini bourbon barrel because Seriously Good Bourbon should be stored in a Seriously Good spot. Bourbon lovers have to submit a photo that shows their love of Evan Williams for their entry. Each month, ten winners are selected to receive their mini barrel.
Hockey has a way of getting Canadians to let their emotions loose and Lay’s played into their NHL Hockey fever. NHL superstar Brent Burns narrates the story in order to bring out their emotions as this interactive online experience rates their emotional expressions. Over 15 million specially marked bags of Lay’s chips have a unique…
Frito-Lay and Mr. Money Bags presents Family Game Night! Looking to drive sales of their variety packs, Frito-Lay offers a free Hasbro game for submitting just two codes found on pack. After entering the codes online consumers had their choice of games like Monopoly, Yahtzee, or Clue. From there, they were on their way to…
