CHALLENGE

Credit One Bank loves rewarding new and existing card members with exciting offers and incentives. This summer, Credit One Bank partnered with World Wrestling Entertainment (WWE) to debut the brand new WWE Champion Credit Card!

Credit One Bank wanted to channel the excitement, energy, and passion of the wrestling world to create a perfect promotion that would attract new card members & wrestling fans alike. Our experts at MRi worked with Credit One Bank to help them create a promotion to boost new WWE credit card applications & existing card member engagement. Using our consultative approach and our Consumer Connect software, MRi identified the promotion’s unique purpose for Credit One Bank. They needed an exciting and engaging program with rewards that would grab the attention of passionate wrestling fans across the country. With a purpose identified, MRi started developing a solution to best solve Credit One Bank’s challenges and achieve this promotion’s purpose!

CHALLENGE

Credit One Bank loves rewarding new and existing card members with exciting offers and incentives. This summer, Credit One Bank partnered with World Wrestling Entertainment (WWE) to debut the brand new WWE Champion Credit Card!

Credit One Bank wanted to channel the excitement, energy, and passion of the wrestling world to create a perfect promotion that would attract new card members & wrestling fans alike. Our experts at MRi worked with Credit One Bank to help them create a promotion to boost new WWE credit card applications & existing card member engagement. Using our consultative approach and our Consumer Connect software, MRi identified the promotion’s unique purpose for Credit One Bank. They needed an exciting and engaging program with rewards that would grab the attention of passionate wrestling fans across the country. With a purpose identified, MRi started developing a solution to best solve Credit One Bank’s challenges and achieve this promotion’s purpose!

SOLUTION

When developing this promotion, our experts understood that Credit One Bank needed a campaign to match the energy of the WWE fanbase! What’s the perfect prize for wrestling fans? How about two tickets to WWE SummerSlam, scheduled for August 21st, 2021 in Las Vegas! With the rewards finalized, MRi’s experts developed a sweepstakes as the best tactic to achieve the most engagement possible for the Credit One Bank team.

To bring the program to life, creative assets were developed by MRi, and our digital team created a sweepstakes microsite that resembled the Credit One Bank website, providing all the legal and instructions to help future and existing card members with the promotion. From Sweepstakes Administration & Project Management, to Digital Services & Winner Verifications, MRi’s experts are there to ensure this promotion’s success.

With the Credit One Bank and WWE SummerSlam sweepstakes, consumers can participate by completing a pre-qualification submission for the new and exciting Credit One Bank WWE Champion credit card! In addition, so as not to exclude current card members, existing card members can participate by opting in to the Sweepstakes via email. At the end of the sweepstakes period, 50 lucky winners will be chosen and awarded with their two tickets to WWE SummerSlam in Las Vegas!

SOLUTION

When developing this promotion, our experts understood that Credit One Bank needed a campaign to match the energy of the WWE fanbase! What’s the perfect prize for wrestling fans? How about two tickets to WWE SummerSlam, scheduled for August 21st, 2021 in Las Vegas! With the rewards finalized, MRi’s experts developed a sweepstakes as the best tactic to achieve the most engagement possible for the Credit One Bank team.

 

To bring the program to life, creative assets were developed by MRi, and our digital team created a sweepstakes microsite that resembled the Credit One Bank website, providing all the legal and instructions to help future and existing card members with the promotion. From Sweepstakes Administration & Project Management, to Digital Services & Winner Verifications, MRi’s experts are there to ensure this promotion’s success.

 

With the Credit One Bank and WWE SummerSlam sweepstakes, consumers can participate by completing a pre-qualification submission for the new and exciting Credit One Bank WWE Champion credit card! In addition, so as not to exclude current card members, existing card members can participate by opting in to the Sweepstakes via email. At the end of the sweepstakes period, 50 lucky winners will be chosen and awarded with their two tickets to WWE SummerSlam in Las Vegas!

RESULTS

This promotion is currently in-market. To view the sweepstakes for yourself, visit creditonesweeps.com