CHALLENGE
Driscoll’s approached MRi to create a promotion that would excite and engage their most loyal customers. This annual promotion is now In its fourth year.
SOLUTION
We worked together with Driscoll’s to bring their consumers a sweepstakes that would strengthen their brand identity. Driscoll’s wanted a wholesome promotion for their fans to participate in. Fans could enter the Share the Berry Joy sweepstakes by completing an online form. To keep participants engaged with the promotion (and thus the brand), fans could enter the promotion once per day. Check out the 2020 sweepstakes here: https://www.driscolls.com/sweeps/share-the-berry-joy
2019 SWEEPSTAKES RESULTS
770K+
Total entries
60,000
Total users
20K+
Total optins
