CHALLENGE
Driscoll’s approached MRi to create a promotion that would excite and engage their most loyal customers.
SOLUTION
We worked together with Driscoll’s to bring their consumers a sweepstakes that would strengthen their brand identity. Driscoll’s wanted a wholesome promotion for their fans to participate in. Fans could enter the Share the Berry Joy sweepstakes by completing an online form.https://marketingresources.com/project/driscolls-berrytogether-sweepstakes/ To keep participants engaged with the promotion (and thus the brand), fans could enter the promotion once per day. This sweepstakes was part of a series of promotions we created for Driscoll’s. To learn more visit our #BerryTogether Sweepstakes and Recipe Rate & Review Sweepstakes pages.
RESULTS
770K+
Total entries
60,000
Total users
20K+
Total optins
