Free Ride

CHALLENGE Harley Davidson Financial Services was looking for a way to increase Harley Davidson® Visa® card usage. They contacted MRi to help create a year-long, annual sweepstakes to incentivize card purchases. CHALLENGE Harley Davidson Financial Services was looking for a way to increase Harley Davidson® Visa® card usage. They contacted MRi to help create a…

Show Your Emotions

Hockey has a way of getting Canadians to let their emotions loose and Lay’s played into their NHL Hockey fever. NHL superstar Brent Burns narrates the story in order to bring out their emotions as this interactive online experience rates their emotional expressions. Over 15 million specially marked bags of Lay’s chips have a unique…

Win One + Give One Sweepstakes

Everyone feels good with this program that benefited the winner and the Salvation Army. Looking for a way to connect with its customers and give back to the community, Auto-Owners partnered with the Salvation Army while leveraging their sponsorship with Martin Truex Jr.  The promotion was featured on the Auto-Owners car and offered many ways…

#BerryTogether Sweepstakes

Driscoll’s Berries wanted to grow their social media following and increase consumer engagement. With MRi’s IDEA plan, we created social media sweepstakes that would resonate with their customers. Consumers today want more out of their brands. Social media presents the perfect opportunity to show your audience you care. With their wholesome and healthy family oriented…