Gamification is a great solution when your purpose is to communicate a mundane message in a fun, interesting way. Using game components like badges, rankings, or reaching new levels keep people interested and engaged. Virtual rewards are items that do not have monetary value, but have emotional value. Instincts such as fear of losing, wanting to win or improve, overcoming a challenge, or the desire to be the best are motivating factors.

3 steps to developing a successful gamification program.

  1. Create a virtual rewards structure
  2. Prioritize the information or skills you want to develop
  3. Build fun, engaging activities to reinforce the information

Clients have relied on MRi’s expertise to develop purposeful campaigns for both consumers and employees. By immersing themselves in your challenge MRi creates fun and engaging content that is delivered through interactive solutions.

Talk with one of our Client Strategy Managers today to plan your next Gamification program.

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