This is where the MRi team shines. Drawing from years of experience, it was no easy task creating a program that included both a purchase incentive and contest entry. In fact, some states make this method illegal, which means the MRi team stepped in to ensure our clients and FCB Chicago were fully protected, and consumers had the opportunity to participate in the proper channels.
Using MRi’s receipt review platform, MRi seamlessly integrated the tech into the program website and allowed consumers to easily upload their receipt. All images were instantly uploaded to the MRi backend review tool, allowing MRi and FCB to review entries in real-time as they came in.
Consumers were required to submit a fun video explaining why they would love to win a blind date with the Netflix season 7 winners of Love Is Blind. The website gave users the option to upload their preferred video format, where each video was instantly presented on the backend review tool for judging and review.