3 Holiday Instant Win Game Ideas That will Have Your Customers Jumping for Joy {UPDATED for 2022}
As marketers prepare for another holiday season, it can be hard to brainstorm ways for your brand to stand out amongst the crowd when everyone is throwing their best marketing at consumers during the holidays. It’s no wonder, too. The holiday shopping season is, by far, the biggest retail season of the entire year. Now, […]
Our Top 5 Incentive/Rebate Programs From the Past 25 Years
As part of our celebration of 25 years working with the world’s top brands to help bring exciting purpose-driven promotions to consumers around the globe, we’re taking a look back at a few of our most memorable incentive/rebate programs from our history. The criteria for the following promotions in our “Top Five” list below range […]
Our Top 5 Promotional Games From the Past 25 Years
As part of our celebration of 25 years working with the world’s top brands to help bring exciting purpose-driven promotions to consumers around the globe, we’re taking a look back at a few of our most memorable promotions from our history. This week, we’re reminiscing on our top 5 promotional games from the last 25 […]
Our Top 5 Contests From the Past 25 Years
As part of our celebration of 25 years working with the world’s top brands to help bring exciting purpose-driven promotions to consumers around the globe, we’re taking a look back at a few of our most memorable promotions from our history. This time, we’re looking back on our top 5 contests through the years. The […]
Our Top 5 Loyalty Programs from the Past 25 Years
As part of our celebration of 25 years working with the world’s top brands to help bring exciting purpose-driven promotions to consumers around the globe, we’re taking a look back at a few of our most memorable loyalty programs from our history. The criteria for the following promotions in our “Top Five” list below range […]
5 Ways Brands Can Adapt Their Marketing Strategy During the COVID-19 Pandemic
Trying to navigate the best marketing strategy for your brand during this pandemic is a true challenge unlike ever before. COVID-19 has disrupted more than just our homelives, many states have stay-at-home orders in place that force nonessential storefronts to close, which can be extremely detrimental to small business owners and large brands alike. You […]
3 Considerations Every Brand Should Make Before Choosing A Promotional Reward
The Makings of a Quality Promotional Reward The common denominator for all promotional marketing campaigns: a promotional reward. Whether it’s a sweepstakes, contest, game, loyalty program, etc., consumer participation is dependant upon a reward. So if everything hinges on the reward, why do they seem like an afterthought for some campaigns? Selecting the right reward […]
SWEEPSTAKES 101
The World of Promotional Marketing Oftentimes mistakenly referred to as simply just a “sweepstakes,” the world of promotional marketing campaigns is actually far more expansive than only a sweepstakes campaign. In fact, sweepstakes, contests, promotional games, and giveaways are all effective campaigns that your brand can execute in order to support your overall marketing efforts. […]